Heilongjiang numerical control training professional school

The successful use of contrast techniques can make the seemingly ordinary picture processing process contain rich connotations, showing the different levels and depths of advertising theme performance。On the basis of imagination, a rather obvious exaggeration is made of a certain quality or feature advertised in an advertising work in order to deepen or expand the cognition of these features。Literary critic Gorky said: "Exaggeration is the fundamental principle of creation。In this way, the essence of things can be more prominent or revealed, thus enhancing the artistic effect of the work。The functional scope of graphic design is so wide that it is not difficult to learn?Of course not, the course of graphic design is very rich, but it is not difficult to learn, as long as you master the correct method and review it is easy to learn。

Heilongjiang numerical control training professional school

Product packaging may include logos or other works of art, choreographed text and pure design elements such as stylized images, shapes, sizes and colors。Composition is one of the more important characteristics of graphic design, especially when the product uses pre-existing materials or multiple elements are fused。Design is a kind of artistic creation activity based on commercial environment, which is different from art. Design is a kind of work or occupation, and it is a kind of modeling activity with beauty, use and memorial functions。Design is built on the basis of business and the public, is to serve them, so as to produce commercial value and artistic value, different from the scope of individual or part of the group appreciation of art。

Heilongjiang numerical control training professional school

Symmetry: Suppose a vertical line is set in the center of a graph, and the graph is divided into equal left and right parts, and the left and right parts of the graph are exactly equal, which is a symmetric graph。Balance: From the physical understanding refers to the weight relationship, in graphic design refers to the balance of the distribution and visual judgment according to the shape, size, weight, color and material of the image。Proportion: refers to the quantitative relationship between parts and parts, or parts and the whole。Proportion is an important factor that constitutes the size of all units in the design, as well as the arrangement and combination of units。Center of gravity: the center of the picture, that is, the center of gravity of vision, the change of the outline of the picture, the convergence and dispersion of the graph, the distribution of color or light and dark can have an impact on the visual center。

Heilongjiang numerical control training professional school

The decorative factors of the layout are composed of the combination and arrangement of points, lines and surfaces, and the use of exaggeration, metaphor and symbol technology to reflect the visual effect not only beautifies the layout, but also improves the function of information transmission。Decoration is made up of aesthetic features。Different types of layout information, there are different decorative forms, it not only plays a role in excluding other aspects, highlighting the layout information, but also allows the reader to enjoy the beauty。In order to make the layout better serve the content of the layout, it is very important to find a reasonable visual language of the layout, and it is also the embodiment of the big demands。Creative intention is a step of design and a part of thought activity in design works。

Heilongjiang numerical control training professional school

Graphic design in addition to the visual to give people a beautiful enjoyment，It is more important to convey a message to a wide range of consumers，An idea，So in graphic design，Not only focus on the surface visual beauty，Think about the message，Graphic design is mainly composed of the following basic elements: creativity: is an element of graphic design，No good ideas，There is no good work，Three conditions of audience, media and cultural background should be considered in creativity。Composition: Composition is to solve the spatial relationship between graphics, color and text, so as to be novel, reasonable and unified。Color: Good graphic design works pay attention to harmony, contrast, balance, rhythm and rhythm in the use of picture color。